Warner Bros. Discovery Will Split Into Two Companies
Image Source: WSJ
It seems that the Warner Bros. Discovery merger didn't work out as planned. The company has announced that it is splitting into two separate entities. One will be devoted to streaming and content production, and the other to traditional television.
David Zaslav, the current CEO of Warner Bros Discovery, will remain the streaming entity's leader while CFO Gunnar Weidenfels will lead the TV side. The separation is expected to be finished by mid-2026, and the bulk of the company's debt, which amounts to about $38 billion, will be assigned to the TV entity.
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Image Source: Sportico
The streaming side will incorporate Warner TV and movie studios, HBO, HBO Max, and a games and experiences division. The TV side will include Warner's TV networks around the world, along with specific digital brands tied to TV entities such as Discovery+, Bleacher Report, and CNN's new streaming products.
With Zaslav's leadership, the company has fiddled with various streaming strategies and has deprived top cable TV networks like TNT and TBS of original content they need to flourish. The company also recently lost long-held rights to televise NBA games. However, they've found some momentum with streaming and struck new distribution deals with cable and satellite companies.
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Source: Variety
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